What Is RTO? RTO (Return to Origin) happens when a shipped order fails to reach the customer and is returned to your warehouse — because the customer refused delivery, was unavailable, gave a wrong address, or simply changed their mind. How to calculate your RTO rate: RTO Rate = (Total RTO Orders ÷ Total Shipped […]
How to Reduce Fake COD Orders on Shopify: 7 Tactics That Actually Work (2026)
Fake COD orders cost Indian D2C brands ₹180–₹350 per return. Forward shipping. Reverse logistics. Repackaging. All wasted — on a customer who never planned to accept delivery. If your RTO rate is above 20%, you are leaking lakhs every month. This guide shows you exactly how to stop it. The Real Cost of One Fake […]
Registering Sender ID with COD King in Phillipines – A complete 2026 guide
Registering a custom Sender ID is a critical step for any business operating in the Philippines. It transforms a random string of numbers into a professional brand name, ensuring your customers immediately recognize who is messaging them. Below is the official guide and template for applying for a Philippine Sender ID with COD King. How […]
Case Study: How Shopify Brands in the Philippines Reduced Their SMS Costs by 70% with COD King
When evaluating potential agencies, consider their expertise in various aspects of branding and design.
How OTP Verification Reduced Fake Orders by 35% for an Indian D2C Brand — A COD King Case Study
The concept of a multi-brand system has gained traction, allowing businesses to manage various brands.